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For years people in the SEO world have been following a myth that Google gives an “Authority” score to a website.
SEO webmasters have always followed the golden rule that Google ranks websites based on certain parameters and based on how a website actually ranks on these parameters, it assigns an “Authority” score to the website. Read More →
Today SEO experts rely on user experience to optimize website rankings.
UX optimization focuses on the visitor and seeks to understand user behavior and patterns influencing it. This data forms the basis on which search algorithms get tweaked in order to give visitors more of what they want and less of what they don’t. Read More →
Product pages are highly important in the world of ecommerce to generate more sales and make more profits. We do come across a lot of marketers who earn a huge sum of money by selling shortcuts to earning money on the internet. Due to this, a number of ecommerce store owners are made to believe that there exist some shortcuts to optimizing their product page. Some site owners are found to just copy and paste the product descriptions found on other sites for the similar pages as it can give them quick results. Know that such short cut is often dangerous as it can adversely affect the SEO of such product pages. Hence it is important for you to implement the following options to optimize your product pages instead of resorting to unhealthy shortcuts to the process. Read More →
When you look for the perfect platform to build your online store, you have hundreds of options in front of you. Some platforms are attractive in terms of their simplicity while some others might attract you with their competitive pricing. However, these are not the vital factors that must guide your choice. Here are the questions you must ask yourself before going forward to select the best ecommerce platform. Read More →
Having a business website is necessary to reach out the digital age customers through their internet enabled devices. If your site is not figuring on the top search results on Google and other search engines, it only means you are losing out a big deal of business to your competitors. Hiring the right ecommerce SEO Company is the sure way to rank your website high on the search engines. While searching for a SEO company, you will come across a pool of firms on the web. Hence it might not be a simple task to locate the right firm for your SEO mission. You must hence do your homework to choose the best SEO firm. Ask these following questions to the SEO firm to ascertain whether you can depend on them. Read More →
