At this stage the designers work on the overall theme of the
CMS and
choose the colour, logo, images, font type and size of the website. The editors
review
the content for correction and relevancy. Finally, the design and content are
assembled
and final mockups are created for the approval of the client. This includes the
landing
page which is the home page of the website and inner pages that are linked to
it.
Simultaneously, our engineers do the development and the customization of the
CMS theme
that is being used. Integration with other applications and 3rd party tools is
done, and
if required, customized plugins are developed. We take care to ensure that the
website
is developed keeping in mind SEO
& SEM parameters and Google recommended guidelines for website optimization.