How ‘Like Hat’ SEO Is Changing the Game: Why Attention Is Replacing Real Results
In the evolving landscape of digital marketing, search engine optimization is undergoing a radical shift.
Read MoreTechIndia Software is India’s top full-service digital marketing company. We provide end-to-end services across the digital marketing value chain and cater to businesses of all sizes and across all industry segments. With our strategy, consultancy and implementation services, global brands are not only able to launch new products & services, but also grow and scale up their business. Our core expertise lies in the development and customization of data-driven and performance-focused solutions that serve the needs of our clients.
We employ the latest and best-of-breed SEO strategies that can improve the visibility of your website on search engines
We offer a very attractive incentive based Reseller program that works out to be a win-win proposition for us and our Resellers.
We provide comprehensive web development services to the clients that span across the latest, customized to 100% web solutions.
We make use of cutting edge tools, technologies and frameworks to make robust and scalable eCommerce solutions
We offer mobile app development services for native apps across different platforms as well as for cross platform apps.
Team of diligent professionals and campaign managers to launch, deploy and maintain these Campaigns, effectively.
This is the first stage in which the client shares all the
important
information related
to the business such as the company objectives, industry landscape, main
competitors,
target audience and the purpose behind the website. It is essential to capture
all the
requirements properly and lay down the specific goals of the website, as these
serves as
the foundation on which the website will be built.
Once the project scope is understood, our team does the end-to-end planning for
the
website. We start off by creating a wireframe and a sitemap. This is a critical
part
that outlines the overall shape and form of the website, its look and feel and
how users
will interact with it. At this stage client shares feedback which is rebuilt
into the
wireframe and an assessment is done of the project milestones and timelines.
At this stage the designers work on the overall theme of the
CMS and
choose the colour, logo, images, font type and size of the website. The editors
review
the content for correction and relevancy. Finally, the design and content are
assembled
and final mockups are created for the approval of the client. This includes the
landing
page which is the home page of the website and inner pages that are linked to
it.
Simultaneously, our engineers do the development and the customization of the
CMS theme
that is being used. Integration with other applications and 3rd party tools is
done, and
if required, customized plugins are developed. We take care to ensure that the
website
is developed keeping in mind SEO
& SEM parameters and Google recommended guidelines for website optimization.
We follow a rigorous testing process throughout the web
development process. The design and content is reviewed to
ensure
that it relevant, as per latest trends and enhances user experience. Buttons,
forms and
links are thoroughly checked to ensure that navigation across pages is quick and
smooth.
In case the site is complex and involves use of alerts, messages and
notifications, then
our team uses testing tools to check the proper functioning of these features.
Typically, user testing is done with a small set of users to get a first- hand
feedback
of their interaction with the site. The website is hosted on a dummy server and
access
given to our clients to check out it’s performance and share feedback. This
feedback is
incorporated into the website and it is delivered..
Once the website is live, we begin with digital marketing
initiatives
that involve PPC,
SEO, Email, and Social
media optimization . We build overall digital marketing
objectives
on the basis of which specific milestones established that have a definite goal
and an
underlying budget and timeline.
We work closely with our clients while implementing this strategy and tweak it
if
necessary based on actual market conditions and competitor moves also we are
working
under our Reseller
programs agreement. As the landscape is dynamic, we work
agile and
take a proactive approach wherever required. We are flexible in our approach and
use any
one, or all of the following strategies.
We are offering result driven Digital Marketing and high quality Web & Ecommerce development services.
We bring passion & creativity in our services with a goal to increase the revenue of our clients and make them successful.
We follow a rigorous quality process that ensures timely and error-free delivery to our clients and as per their expectations.
We build mutual trust in every relationship as we are transparent in all our dealings and share all facts with our clients.
We have an ear for our clients and listen to them to understand their goals and then bring in our ideas and work collaboratively.
We are available round the clock to address the queries of our clients, discuss new projects or share updates on ongoing work.
Companies choose to work with TechIndia Software because we treat our clients as our partners and establish with them a relationship that is based on trust and respect. With our experience we are able to understand the business of our clients, guide them on what will work best for them and why, build a digital marketing strategy around it, and then implement it in a step-by-step manner to achieve desired goals.
In the evolving landscape of digital marketing, search engine optimization is undergoing a radical shift.
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