To optimize your website for local search engine rankings we adopt a multi-pronged strategy. In the first step, we optimize schema markup, NAP data and stuff in local keywords. This ensures that search engines develop an understanding of what your business is about and where you are located.
In the second step, we optimize your presence on local maps, so that your business and its location appear on Google Maps. This is achieved by filling in reviews, claiming missing data, filling up your profile and standardizing NAP data.
In the last step, we focus on creating local content that appeals to potential customers located near your business, so that they keep coming to your website for more information and thus bring more traffic
With a proper listing among local businesses and an optimized website, your business gets a boost. More visitors come on your website leading to more chances of conversion and this improves your sales turnover and ROI.