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Category Archives: Digital Marketing

03/21/2018

The Impact of Mobile Page Speed on User Experience And Page Ranking

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Mobile Page Speed

Google considers page speed an important factor for ranking sites. This approach by the search engine giant puts mobiles first when it comes to accessing the information online. Since page speed is a crucial factor that decides the quality of customer experience, businesses cannot overlook this aspect while designing their sites. Studies show slow loading pages have very high bouncing rates and can adversely impact conversion rates as the users are today not prepared to wait. Read More →

03/09/2018

Forgotten SEO Strategies That Need Emphasis

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SEO Services

Every business is today spares a great deal of effort and resources on SEO. While emerging trends focus much on mobile page optimization, deploying structured data, optimizing for features snippets and many others, some basic and key SEO strategies that have been giving us amazing results are sent to the background. Here we discuss a few such effective SEO strategies that are forgotten today, but need emphasis for the success of any SEO mission. Read More →

02/27/2018

A Guide To Choosing The Right Platform For Your Online Store

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ecommerce seoWhen you look for the perfect platform to build your online store, you have hundreds of options in front of you. Some platforms are attractive in terms of their simplicity while some others might attract you with their competitive pricing. However, these are not the vital factors that must guide your choice. Here are the questions you must ask yourself before going forward to select the best ecommerce platform. Read More →

02/19/2018

How To Get The Best From Your Amazon Product Listing Optimization Mission

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Amazon PPC Expert

Though Amazon is the most popular avenue for sellers to market their products, online selling experts reveal us that 19 out of 20 Amazon listings are not optimized the right way. This is due to two drawbacks. The sellers have not input the correct keywords to satisfy Amazon’s algorithm. Secondly, the listings do not feature correct copy and images to bring about high visitor conversion rates. Unless you have a great listing page, people are not going to buy your products. Here we try to understand how to build a highly profitable product on Amazon before you boost your sales with the help of an Amazon PPC expert. Read More →

01/31/2018

How PPC Advertising Can Benefit Small Business Owners

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Ppc Management Company

The advancing technology around us points out to the internet as the most important tool for business owners. If you wish to get the maximum out of your marketing campaign, it is necessary that you devote the most part of your time and marketing budget on an effective marketing strategy. PPC is one of the most popular modes of digital advertising today that assures a great ROI on the money spent by the business owners by boosting up sales and profits. Read More →