Blog

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Facebook’s Open Graph Apps Advantages for Marketers

The first batch of Facebook’s open graph apps feature about 60 apps offered by vendors including Pinterest, LivingSocial, UrbanSpoon, TripAdvisor, and Runkeeper. These are invaluable tools for developers to evolve highly innovative apps to enable people add up anything they Read More →

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Facebook’s Global Pages Can Ease Your Brand’s International Facebook Presence

If your business targets international customers, then you would have surely tried out multiple social media accounts on every social network you would have come across. This could have a painful experience, but the recently launched Facebook’s Global Pages can Read More →

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How to Identify Splog Blog Links While Pruning

Increasing numbers of sites are affected by Penguin or Google Link penalties. Such sites require pruning of links that belong to Spam blog or “splog” type. Some of these splog blogs might apparently look alright during the first sight. However, Read More →

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Google+ Advantages for Marketers

Since its much fancied launch, Google+ has pulled in about 540 million active users per month and has now been ranked the second highest popular social media network on the internet. There is a sure advantage of making this platform Read More →

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What to do with your Backlinks?

If you have observed SEO industry closely for the past 10 years, there have been numerous changes that have kept the webmasters on their toes so as to keep abreast with the changes that Google incorporate in its algorithm. However, Read More →

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What is the Google Penguin Update

Google Penguin is a change in the search engine algorithm of Google that was first announced on April 24, 2012. Under this update Google reduces the rankings of websites that are found to be indulging in unethical or ‘Black-Hat SEO’ Read More →

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What is the Google Hummingbird Update

Google Hummingbird is an update in the search engine algorithm of Google. Google publicly announced this update on 26th September 2013 which also happened to be the eve of the company’s 15th anniversary, although it clarified that it had started Read More →

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What is the Google Panda update?

Google Panda is an update that Google made in its search engine algorithm in February 2011. The aim of bringing out this algorithm was to lower the rank of those websites that had a poor quality and to increase the Read More →

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How to stop Google from rewriting your Title Tags

A lot of website owners face this problem where they come to notice that the title tags are being rewritten or modified by Google itself. Sometimes, Google tends to ignore the title tags given by the webmaster altogether and picks Read More →

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Is Hummingbird the future of search and Internet?

In a recent keynote address delivered at the SMX West Q&A session held at San Jose between March 11 – 13, 2014, Amit Singhal, Senior VP and Software Engineer at Google talked about predictive technology used in Google Now http://www.google.com/landing/now/ Read More →

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Are the numbers of links appearing on page an important criterion for SEO?

In a video on Google Webmaster, Matt Cutts recently answered a question on how many links a page should have and whether there was any limit attached to it. As per Matt Cutts, the earlier guidelines implied that if a Read More →

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Mobile Search Engine Optimization

In an effort to enhance the search experience of smartphone users and remedy their difficulties, Google has recently announced that it will bring in some serious changes to its ranking policies and strategies. The measures might end up de-ranking those Read More →