Keyword cannibalization is the condition that results when a single website targets the same keyword unintentionally across multiple pages or blogs. The effects of keyword cannibalization can be unwelcoming as it can make an unimportant page rank over an important page. Also, it can bring down the rankings for both the said pages. Here is how you can remedy keyword cannibalization in easy ways. Read More →
Online shopping is fast exploding. Retailers are trying very hard than ever before to grab the attention of the customers in the online market place. If you are unable to spend on ads, never worry. Here are some proven ways to drive more traffic to your site than buying ads. Read More →
Google considers page speed an important factor for ranking sites. This approach by the search engine giant puts mobiles first when it comes to accessing the information online. Since page speed is a crucial factor that decides the quality of customer experience, businesses cannot overlook this aspect while designing their sites. Studies show slow loading pages have very high bouncing rates and can adversely impact conversion rates as the users are today not prepared to wait. Read More →
Every business is today spares a great deal of effort and resources on SEO. While emerging trends focus much on mobile page optimization, deploying structured data, optimizing for features snippets and many others, some basic and key SEO strategies that have been giving us amazing results are sent to the background. Here we discuss a few such effective SEO strategies that are forgotten today, but need emphasis for the success of any SEO mission. Read More →
When you look for the perfect platform to build your online store, you have hundreds of options in front of you. Some platforms are attractive in terms of their simplicity while some others might attract you with their competitive pricing. However, these are not the vital factors that must guide your choice. Here are the questions you must ask yourself before going forward to select the best ecommerce platform. Read More →
