To create a beautiful, modern and functional WordPress site, it is important to keep a tab on trends that are popular in the WordPress community and implement common design elements that will keep your site on the cutting edge of design. Below are some popular WordPress web development and design trends:
Enhanced User Experience
An ideal UX design ensures that the makeup of your site logically flows from one step to the next. Since users just spend a few seconds upon landing on your site to decide whether or not it’s worth their time, the success of your site depends on how clear, easy to use and organized it is.
a) Responsive web design
A popular trend is to use a responsive web design that provides a unifying user experience across all devices.
b) Content- focused design
The layout should be content focused as it is vital to UX and users engage and find value through rich and easy to find content. Content should be featured prominently and aesthetically across the board to provide a valuable experience to users.
Whitespace is the empty space between UI elements on a screen. It provides an overall look of a neat and clean design, and helps users navigate across the site and perform actions without overwhelming him or her with a cluttered UI.Whitespace in design helps in following ways:
a) Enhanced comprehension
It allows users to quickly scan and read content, understand its structure, find important elements at first glance and thus improve comprehension
b) No clutter
It avoids clutter on UI since everything is placed at its proper location and nothing overwhelms the user.
c) Related elements are grouped
Related elements are logically placed together with clear empty space around the group.
d) Un-related elements are placed separately
Un-related items are separated by making logical separation through reasonable spacing.
e) Important elements are highlighted
This allows the user to quickly catch the important action items on the screen as they are made prominent using space.
Whitespace is a popular WordPress web development and design trend and should be given as much importance as other visual elements on a page.
Made to order graphic designs and images
Generic and the one size fits all approach is now long gone. The latest trend is to move away from the basic approach of just sharing a basic stock photo. Since it is easy these days to take high quality and authentic pictures on the mobile phone, it is a good idea to use real life pictures. Another trend is to incorporate user generated content where the consumer documents his or her life using the product. The key is to personalize the graphic or image as much as possible.
Using loud, popping and bright colours
To make your site stand out in the marketplace a recommended design trend is to to use loud, popping and bright colors. This means mixing colors appropriately so that they combine to create an eye-catching image. There are many tools available online to choose color combos that stand out for your visuals. Many sites use a concept called duotone, which essentially uses two shades in one color to help the image stand out.
Seamless integration with videos
Smooth and seamless video integration is a fast emerging WordPress web development and design trend. That is because story telling is gaining popularity. Your website has only 10 seconds to grab a visitor’s attention and engage them with your site’s content. A smooth integration ensures that videos are quick and easy to launch and tell your story in an emotional and engaging way. Surveys show that 65% of people are visual learners who are keen to watch and not read.
Designing in WordPress web development is poised to take off in more ways than one. Designers are continuously working to build websites that look and function better. Adhering to trends is a good way to keep your website updated so that it reflects your brand and complements your marketing and business strategy.
TechIndia Software is a leading web design company that builds stunning and beautiful websites using latest WordPress web design themes. Our websites are feature rich and robust, yet affordable and easy on the pocket of our clients.